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In May we saw shoppers go crazy as Carrie Symonds tied the knot with Boris Johnson as it was revealed that she rented her £3000 wedding dress for just £45 from fashion rental brand, My Wardrobe HQ.
Since then, not only have we seen an increase in people swapping fast fashion for renting designer labels such as The Vampire's Wife and Balenciaga, but celebrities have also followed suit in order to be more sustainable.
Most recently we have seen two stylish ladies start to do this with the likes of Love Island presenter Laura Whitmore and television and radio presenter Vogue Williams rent some of their fabulous looks.
Heart cutout mini dress, Mirae at Hurr, From £31 here
Making sure to dress to impress as the new series of Love Island started, Laura ticked all of the style boxes in a flawless mini dress, which paid tribute to the show with a heart cutout.
The dress was from designer brand Mirae and normally retails at £200 but you can rent it from just £31 with thanks to rental site Hurr.
Another look of Laura's which we can't forget is when she was pregnant with her daughter back in March and she absolutely wowed us in this Natalie & Alana dress.
Not only do we love the feather trims and sixties vibes, but how can you not admire her beautiful baby bump.
You can rent Laura's £1355 dress on the By Rotation app from just £25.
Yellow cutout midi dress, Bec + Bridge at Hirestreet, From £43 here
Mum-of-two, Vogue is always sharing her stylish looks over on her Instagram account, however, it is this gorgeous summer must-have dress that caught our eye.
For the launch of her new childrenswear collection, the 35-year-old sported a yellow cutout midi dress by designer brand Bec + Bridge.
The dress normally retails at £258, but you can rent it just like Vogue did for just £43 a day with thanks to Hirestreet.
Dress, The Vampires Wife at Hurr, From £92 here
We often see Holly Willoughby wearing a range of outfits whether that be for her day-to-day looks on This Morning or glam gowns.
Back in May, the blonde babe stepped in front of the camera's in this fancy floral frock by well-known brand The Vampires Wife and naturally shoppers rushed to get their hands on it.
The mum-of-three revealed that the £1275 dress was rented by Hurr from £92.
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Now with the likes of brands such as LK Bennett launching their very own rental service, we can snap up some of Kate Middleton's best looks for a fraction of the price.
We can see this becoming even more popular for shoppers, especially now that events such as weddings and parties are back on the table.
So the next time you're on the hunt for a fancy frock or stylish outfit, impress by sporting a designer look for less.
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