Nao Serati and Reebok Want You to Celebrate South Africa’s Pride Month

Nao Serati and Reebok Want You to Celebrate South Africa’s Pride Month

Nao Serati was founded by designer Neo Serati Mofammere in 2014 as a brand that strives to create garments that explore the margins of gender, art, and sexuality while continuing to stay true to its South African heritage. Serati’s designs often lend themselves to oversized silhouettes, crafted from lycra fabrications and adorned in psychedelic prints and paintwork. However, Mofammere’s label has now turned its attention to footwear with a new collaboration with Bolton-born shoe specialist Reebok in celebration of South African Pride Month.

The collaboration unveils new iterations of Reebok’s Nano X2, Classic Slide, Club, and Classic Leather silhouettes and draws inspiration from Serati’s experience of being a queer individual in his native country. Throughout the collection, each silhouette comes with a white base while sprinkles of each of the 11 separate titular hues seen on the Progress Flag are also sprinkled across in a rainbow formation. This has been done to celebrate South Africa’s LGBTQIA+ community and serves as a style that can represent the community throughout pride month and beyond. Each shoe model also comes adorned with a woven Nao Serati x Reebok tongue badge while the Classic Slide features debossed branding.

You can take a closer look at the Nao Serati x Reebok collection above and it will be available from October 7 on the official Reebok website.

In other footwear news, take a look at the new Vandy the Pink and Clarks collaboration.
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