Part of its ongoing efforts to highlight the cultural impact corner stores have on New York City culture, Snapple has tapped A$AP Ferg for “A Snapple Corner Story” collection.
Featuring a hoodie, T-shirts, hat and socks, 100 percent of proceeds generated will benefit The Bodega and Small Business Group, an organization that supports small businesses nationwide that are still recovering from the COVID-19 pandemic.
A$AP Ferg’s “A Snapple Corner Story” collection is inspired by the classic tones associated with the classic NYC bodega and marked by raised puff print designs and striking vintage washes. The street-leaning wares highlight familiar fruit flavors, the iconic Snapple logo and the phrase “From New York to the World” drawn from A$AP Ferg’s desire to show the world how quintessential bodegas are to the communities of NYC.
Head to asnapplecornerstory.com to shop A$AP Ferg’s “A Snapple Corner Story” collection and watch a 10-minute documentary that pays homage to bodegas.
For more contemporary fashion, AWGE and NEEDLES recently reconnected for another collection of bold wares.
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